{"product_id":"nairobi-tru-colors™-semi-permanent-color","title":"Nairobi Tru Colors™ Semi-Permanent Color","description":"\u003cp\u003e\u003cstrong\u003eNairobi Tru Colors™\u003c\/strong\u003e\u003cspan\u003e gives the hair beautiful, vibrant color with no ammonia or peroxide! It’s so gentle, you can safely color immediately after relaxing, for greater color intensity, luminous highlights, and healthy sheen. Plus, Tru Colors\u003cstrong\u003e™\u003c\/strong\u003e contains a moisturizing, botanical complex to maximize gray coverage, leaving the hair feeling and looking healthier!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTRU COLORS™ LASTS UP TO 12 SHAMPOOS.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRelax \u0026amp; Color Same Day\u003c\/li\u003e\n\u003cli\u003eNo Ammonia\u003c\/li\u003e\n\u003cli\u003eNo Peroxide\u003c\/li\u003e\n\u003cli\u003eNo Mixing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDIRECTIONS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTEP 1 - SHAMPOO:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eShampoo hair thoroughly with Nairobi Color Prep Priming Shampoo. Rinse well and towel dry.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTEP 2 - COLOR:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSection hair and apply generously throughout. Work color into hair. (Do not rub into scalp). Gently comb color through hair evenly. Cover hair with plastic cap for 5 to 15 minutes. For more vibrant results, place client under warm dryer for 30 minutes. Rinse hair with lukewarm water, until water runs clear. You will see some excess color removed when rinsing, which is normal.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSTEP 3 - CONDITION:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eSeal color with Nairobi Soft Finishing Leave-In Conditioner. Comb through hair and style as usual.\u003c\/p\u003e","brand":"Nairobi Professional","offers":[{"title":"Pure Black","offer_id":43291676344382,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true},{"title":"Sienna Brown","offer_id":43291676377150,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true},{"title":"Mahogany","offer_id":43291676409918,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true},{"title":"Bombshell Brown","offer_id":43291676442686,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0548\/9213\/4462\/files\/61yUUwW6ewL.jpg?v=1788635805","url":"https:\/\/www.knightsbeauty.com\/products\/nairobi-tru-colors%e2%84%a2-semi-permanent-color","provider":"Knight's Beauty Supply","version":"1.0","type":"link"}